There are a lot of people out there trying to promote websites and get them ranked well in the search engines for specific keyword phrases. Because of this, there is a huge demand for people who can create backlinks, and you can make money online from this opportunity. There are a lot of different ways to make backlinks yourself, or you can employ people to do it for you at a lower rate and make money from the difference in price. No matter what approach you want to take with this business idea, there are a few main ideas you need to know before you start working with it. We’re going to show you everything you need to know to get started working from home with this business idea.

Working With Social Bookmarks

A social bookmarking site is a website that allows users to create an account and upload their own virtual bookmarks to share with other people. There are thousands of these sites, and if you want to make money online by providing backlinks, they are an excellent choice. The main two ways to go about providing social bookmarking links are to either provide extreme quality or extreme quantity.

When you provide a high level of quantity with social bookmarks, you are usually going to be using some sort of automated program to do hundreds of submissions. This requires that you pay for a program that does the social bookmark submissions, but has the plus side of requiring less work from you. On the other hand, you can manually submit social bookmarks to the top 15-25 social bookmarking sites and go for quality instead if you like that business model. This approach doesn’t require that you buy any special software, but it does require more of your time.

Providing Blog Comments

Along similar lines, you can work from home by providing blog comment links with a focus on either quality or quantity. Despite being a bad approach for seeking long-term rankings in the search engines, there are a number of short-term benefits to using a bulk amount of low quality links, so there will always be a demand for them. For under $100, you can purchase a program that will automatically post blog comments to a wide variety of blogging platforms. While all of these won’t “stick,” you can keep up with which ones do “stick” and charge based on that amount.

On the other hand, you can take the high quality route and do the comments manually. To find high quality blogs to comment on, you can use basic search engine queries for keywords related to the site you are going to be building links for along with footprints for common blogging platforms like “Leave a Comment.” After you get a list of blogs to choose from, you will need to sort your list by the PageRank of the blog so that you know which blogs will work the best out of the bunch. Once you have your list, go down it and read individual posts from each blog so that you can make good comments that provide value and will have a high chance of getting approved. Include the target URL in your comment information so that you get the backlinks when the comments are approved.

Brokering Blogroll Links

When a person operates a blog, he or she will often have a list of blogs that they personally enjoy in their sidebar. This list of interesting or related blogs is called a blogroll, and a single entry on a blogroll can give a website hundreds of high quality links since the link itself will show up on every individual page of the entire blog. Because of all of the opportunities for blogroll backlinks, people are willing to pay a significant amount of money to have their own links in the blogrolls of important blogs. This provides an opportunity to make money online by acting as a broker between people who are looking to buy blogroll links and people who are looking to sell them. If you actively seek out both buyers and sellers, then you can make a nice commission with this idea.

Taking Your Business Into the Future

The Internet marketing and search engine optimization game is constantly changing, and it’s not all that crazy to think that making backlinks will not be profitable ten years from now. Because of this, we’re advising you to use your profits from this venture and to invest in long-term assets like authority sites and high-quality blogs that turn a profit themselves. In this way, you can have your money work for you and start to secure your future without having to worry as much about what’s going to happen to the SEO market years down the road.

Most people who aren’t involved in making money with a blog assume there isn’t much work to it. Many people assume that somehow the act of posting content in a blog pays you money if you know how to work some sort of system. Instead, reality shows us that a blogger has to create content, work to promote the blog, perform special search engine optimization tasks, and manage the finances of the blog. All of these tasks require different skill sets, and you could spend a lifetime trying to become a world-class expert in any one of these areas. A more efficient way of managing all of these tasks that can save you time and money is to take an organic approach to everything you do as a blogger.

The Organic Process

The opposite of an organic process is a mechanical one. A mechanical process involves personally performing each individual task that needs to be done in order to reach a certain outcome. While a mechanical approach works well for some tasks, an organic approach is often more efficient over the long run. An organic process is when you create the conditions for growth and then let the conditions you’ve created dictate the actual growing.

A great example of this is a farmer who creates the conditions for his or her crops to grow. The farmer doesn’t make the plants grow in a mechanical fashion because that’s impossible. Instead, the farmer creates a set of conditions that will allow the actual process of growth to happen on its own. To apply this concept to blogging, we have to figure out ways to make growth happen on its own in various areas.

Organic Content

How can content possibly be created organically without automated processes? One answer lies in the comment systems that are available for all of the major blogging platforms. If you encourage user interaction and discussion in your blog posts, then your readers will be more likely to start lengthy discussions in the comments sections of your blog. This content will be related to your blog’s industry or niche simply because it will be a discussion of concepts and ideas presented in your blog posts. The search engines will absolutely love this high-quality content and boost your rankings as a result. In this way, you can create the conditions for organic content to grow.

Organic Search Engine Optimization

One of the most important parts of search engine optimization for blogs is getting links back from related websites. If you can create a situation where backlinks are being built organically, then you will receive big boosts to your search engine rankings over time. These boosts translate directly to more readers and bigger profits. While the classic answer to the organic links problem is to create content that people want to link back to, this idea by itself is fairly boring and not particularly useful. However, there are ways to spin this idea by making it easy for people to link back to your content using social bookmarking widgets, integration with social networking sites, and simple pieces of HTML that users can copy and paste into their blogs to link back to your material.

The Organic Mindset

By laying the groundwork and putting in some extra effort when you’re creating your content and providing ways for your users to share your content, you won’t get much of a reward in the short term. However, if you have a mindset geared towards creating organic processes, then you’ll be a step ahead of the competition in terms of long term growth, and this is how you make it as a blogger.

If you are serious about making money online with your blog, then you have to have a good business plan. You can’t just throw up content here and there with a little promotion and expect to be rolling in the money. Your business plan should detail the process of building content, cultivating web traffic and monetizing the traffic you get. It should also include your plans for maintaining consistent growth in all of the above areas over time. As an individual looking to make money online, having a strong business plan put in writing will act as your own personal compass if you ever lose focus on what’s important with your blog. What follows is a detailed look at how to develop a business plan that covers all of the important topics a blogger should consider.

The Direction of Your Content

Depending your blog’s niche or industry, the types of content you will be able to produce will vary. Some industries will require a lot of content that is based on recent news and events. On the other hand, many niches, particularly in education fields, will require more instructional content. Many blog topics fall between these two extremes, but it’s important to have a good understanding of what kind of content you will be producing in your business plan.

When it comes to your content, you should have a detailed plan for your next few blog posts at all times. This will help to prevent writer’s block, but also helps you to plan out the direction your blog’s content will follow over time. If you keep content ideas laid out ahead of time, you’ll prevent any scenario where your blog posts are all over the place instead of covering a few set topics in a logical order.

Your Traffic-Building Strategy

Without quality traffic, your blog won’t ever make money. When you’re planning out how you’re going to drive traffic to your blog and maintain it, you should be thinking in terms of SEO and in terms of increasing the popularity of your blog inside the industry your blog covers. These days, SEO is more about link-building and content optimization, and both of these concepts are fairly mechanical and easy to plan for.

The aspect of building traffic that really requires detailed planning is the process of building a following by staying involved with the online communities that are built around your blog’s industry. In general, you should be making helpful posts on the main bulletin boards and online forums for your blog’s niche. You should also try to stay active in commenting on other blogs that talk about issues in your industry. Both of these methods require very subjective thought processes since you have to interact with different people and try to please them, and this is what makes them difficult to plan for.

Monetization and Testing

There are a lot of different ways to monetize a blog, and your business plan should include the methods you want to try out. However, your plan should also include provisions for split testing and improving on your earning rate over time. Having scheduled reviews of your tracking and testing on a regular basis is a great way that a business plan can help you to achieve growth. Without this plan for growth in place, your blog’s earnings will never reach their full potential, and you will be stuck making a fraction of the profits that your blog can offer.

Online surveys are one of the best ways to earn full-time, part-time, and even supplemental income from home. Taking online surveys for money affords you the opportunity to provide invaluable feedback to market research and large corporations. You are also able to create your own schedule and work as much or as little as you choose. If you have young children or pets, you don’t have to worry about excessive background noise, as is the case with many home-based phone jobs. No specialized skills or qualifications are required to begin to earn money from home with online surveys. Here are some simple strategies to get your online survey business off the ground.

1. The first, and most important, rule is to never pay to sign up with an online survey company. Online surveys are one of the most targeted industries for scammers. No matter how legitimate a website appears, always do further research on the company and never shell out money or financial information to any website under any circumstance.
2. Search for legitimate survey sites on work from home forums. These invaluable communities are filled with experienced home-based professionals; these people work for any number of companies and in virtually every industry imaginable. Some have little experience with earning money from home, while others have been involved in the work from home sector for ten or more years. Reach out to these community members and search the forum threads for information on finding legitimate online survey companies. Veteran members can provide you with loads of information on which companies to sign up with and which to stay away from.
3. Sign up for as many companies as possible. Online survey companies send surveys very sporadically. It is hard to know when you will receive survey invitations; some weeks are slower than others. Having a large “nest” of companies will ensure a consistent and steady flow of work.
4. Create a new email account that is specifically dedicated to your online survey business. You will receive a large number of spam emails and survey invitations. It can be frustrating to weed through a large number of personal emails to find the high-paying survey invitations. It is also more professional to keep your work emails separate from your personal emails. Keep your inbox clean and free of spam by checking it several times throughout the day. Most survey invitations have a short turnaround time; it is important to respond early to survey invitations. Market research companies often reward their most loyal workers with exclusive assignments that offer a higher rate of pay. Acting quickly can boost your ratings within each online survey company and yield favorable results.
5. Online survey companies require you to fill out many pages of personal information on your lifestyle, hobbies, passions, and demographics. This information is not gathered to be intrusive; it simply establishes a baseline for which types of survey invitations you will receive in the future. Although it may be tempting to rush through it and check every box, it is important not to do this. If you do not have pets or children, do not smoke, or dislike gardening, for example, don’t check any of these boxes. Checking more will not yield you more survey invitations. In fact, many survey invitations are geared towards non-smokers and those without pets or children. It can be dreadful trying to get through a survey on jazz music if you only listen to country. Be honest with yourself and the survey company and you will be pleased with each survey invitation you receive.
6. It can take several months to establish a consistent income with online surveys. When you first begin, it is important to take advantage of as many survey opportunities as possible. Some of them may be low paying or even offer you nothing, but the more of these you fill out, essentially “paying your dues,” the more offers and higher-paying invitations you will receive in the future.
7. Keep an accurate record of your surveys with a simple online spreadsheet or pen and paper. Taking a few moments to jot down the date, time, name of the survey, potential payout, and any other pertinent details will not only keep you organized, but will also put you in the driver’s seat of your business. You can ensure that you are paid for your time and address any surveys that may, from time to time, be overlooked or missed by online survey companies. Survey notes take very little time and offer you peace-of-mind and control over your earnings.

Online surveys are a great way to get your voice heard and have input into the way businesses operate. The freedom to earn money from home and create your own schedule is the icing on the cake.

If your blog only uses text-based content, then you are at a huge disadvantage against competitors that use a wide variety of media types when it comes to producing and posting content. In recent years, search engines have become much better at identifying the relevance and quality of different types of media, and you should take advantage of these advances in technology by diversifying your blog’s content. To help you boost your blog’s appeal to both users and search engines, here we’re going to look through a number of the ways that you can use non-text content on your blog.

Video Content Structure and Implementation

Video content is much easier to set up and manage than most people think, and having a regular video segment on your blog is a great way to add value while diversifying the media your blog uses. For people starting out, it’s going to probably be best to use an account on a video site like YouTube to host your videos. Then you can easily embed the videos into your blog without having to set up a special player.

Your videos don’t have to be super long or have any kind of special production. You sitting in front of a webcam for five minutes talking about your analysis of recent events in your blog’s industry will more than suffice for the kind of content we’re looking at here. Using a video format for a weekly blog post that summarizes the past week’s news is a good starting point for regular video content on your blog.

Developing a Podcast

Adding audio media to a blog is a bit trickier than adding video content because the format doesn’t mesh as well for the attention-deficit culture we live in today. One way to get around this limitation is to format your audio content as a podcast and release it on a regular schedule. All you need to make your podcast is a microphone and a free audio recording program like Audacity. This particular program can also save your files in the popular and compact MP3 format.

For your podcast, you should have a general format in mind for your “show” and try to incorporate other people into things. A good starting format would be to use the first five to ten minutes talking about industry news, another five to ten minutes going over a few tips or emails from subscribers, and the final ten to fifteen minutes talking with a special guest. This will put the total length of your podcast at around half an hour, which is a good length since it’s short enough that you will be able to include high-quality content without having to add much filler.

Photography and Visuals as Supplemental Content

Even if you’re super excited about what you’re reading, sometimes it’s hard to stay interested for long periods of time if all that’s in front of you is a giant wall of text. You can break this monotony for your readers by providing photos and visuals as a sort of supplemental content. The idea is to momentarily renew the reader’s concentration by adding a visual component to your articles and blog posts. This also allows you to better explain critical ideas by showing in pictures what is difficult to describe in words.

Other Benefits from Special Media

There are a number of extra benefits that you’ll get from using a variety of media types on your blog. If you set up a YouTube account, for example, you can get backlinks from the pages your videos are hosted on. Another idea would be to sell a short advertising segment in the middle of your podcast, or to accept payment to mention certain products or services available in your niche.

In recent years, the number of successful home-based employees has increased over 80 percent. More and more people are taking charge of their financial future, cutting costs, and choosing to work for themselves by becoming an online customer service agent. Brick-and-mortar establishments and companies that operate large call centers are quickly realizing the cost-saving benefits associated with hiring home-based employees to perform similar operational duties. Companies can save on everything from tax liabilities to insurance and equipment costs, not to mention the costs associated with the upkeep of a large building and property. If you love communicating with people, you can achieve great success be becoming an online customer service agent.

Online job boards, local advertisements, and forums that cater to work from home professionals are great places to begin looking for customer service positions. These popular websites are full of information on reputable companies and their respective pay rates and requirements. Join the forums, ask questions, and spend some time researching to find the jobs that are best suited to your lifestyle and schedule requirements.

Some online customer service agents are offered higher rates of pay for providing their own equipment. Traditionally, a quality headset, high-speed internet, a dedicated landline phone, and compliant computer are all that is required to begin your career as a customer service agent. Some companies will reimburse employees or contractors for a portion of or all of the costs associated with monthly internet, phone charges, and software.

Some companies hire employees, while others hire contractors. This is an important fact to consider when applying to any company. An employee is entitled to benefits, in most cases, as well as vacation pay, sick pay, retirement contributions, and has taxes deducted from their wages each pay period. An independent contractor is solely responsible for claiming taxes on their earnings each year. No deductions will be made from your pay checks, and you will not be entitled to any benefits or employee privileges. Many contractor positions are commission or sales-based. The hourly rates are often much higher for contractors than for employees. Only you can decide which type of position is right for you.

Applying for online customer service positions is easy. Most websites have an online application and template where you can input relevant experience and upload a resume’ and cover letter. In addition to an application, you may also be asked to take a customer service-related survey or answer specific questions about your involvement with customer service in the past. Some companies require a skills-based assessment or a typing test to ensure that you meet minimum standards for the position. Other companies remotely test your computer and operating system to ensure that your computer meets the mandatory requirements. Be sure to take the time to fill out the applications completely and proofread your submissions.

Online customer service positions are very much in demand. Many of the well-established companies receive thousands of applications in any given week. It can take several weeks or even months to hear back from a company, after you have submitted your application. Be patient; it is acceptable to follow up with a company if you have not heard anything for several weeks. Be polite and brief in your correspondence when inquiring about your application.

If you are hired as an employee, most companies will offer you paid training. Depending upon the type of position, training can be anywhere from one week to several weeks. During this time you will learn to navigate the software, download any necessary systems, take plenty of notes, and be closely monitored by your trainer before “going live.” Calls and chat sessions are typically routed to your home computer and phone line through sophisticated routing software. You answer calls or incoming chat sessions by following company protocol or scripted correspondence tactics.

Customer service agents can handle everything from billing inquiries to catalogue sales, technical support issues, customer resolutions and complaints, general account questions, and even sales. Agents assisting customers on chat platforms must be able to type quickly and resolve customer issues quickly and efficiently. They must be able to locate pertinent information and relay it to the customer. Phone agents must speak clearly and remain professional at all times.

An online customer service agent often acts as the face of any company or corporation. Their goal is to provide an exceptional experience to each customer, regardless of their question, concern, or issue. Many companies that hire customer service agents offer bonuses, commissions, and even promote from within the company. With persistence and a consistency in providing exceptional call handling, you can be promoted to a manager, trainer, account advocate, or other lucrative position within the company.

The real money in blogging comes from having a vertical business model. Instead of promoting a product or service that doesn’t belong to you and taking a small portion of the profits, you can go vertical and promote your own products and services instead. The point of this vertical business model is that you gain a larger portion of the profits from the products and services that you promote. You also gain a larger amount of control over the prices and branding of what you’re promoting, which means you’ll never have to be at the mercy of advertisers again. Here we’re going to take a look at a few examples of the vertical business model in action for bloggers and how you can maximize the efficiency of your blog’s new approach to business.

Developing Your Product or Service

Depending on your blog’s industry and your particular level of expertise, you’ll want to go one of two routes when it comes to developing your product or service. If you have a high level of understanding and experience when it comes to your blog’s industry, you will be able to develop products yourself that provide value to your users. Another option is to provide some sort of consulting with an hourly or session-based fee.

If instead you are a bit of a hobbyist when it comes to your blog’s niche or industry, then you might want to employ an expert to write a short book for a set fee, and then promote this book as your own. Obviously you would want to get the rights to sell the book in writing, but this is a very valid business model. No matter how you go about developing your product or service, the end result should be that you have complete control over some high-quality item that you’re promoting on your blog.

Subscription-Based Content

Instead of developing a set product and promoting it, some blogs will have success with a more dynamic approach based on selling access to subscription-based content. The industry your blog is based on will be what mostly determines the chances of success for such a monetization model, but when it works, it works extremely well. The general idea is that you sell access to a set of premium content on your website while adding new content on a regular basis to keep members around. This works best in industries and niches that include a lot of people trying to learn a craft or particular set of skills that you can teach them. For example, any sort of blog based on learning a traditional school subject or a vocational skill will excel with this vertical method of monetization.

Collecting Information to Build a List

Another benefit of developing and promoting your own product is that you will have access to the personal details of all of your customers. This means that you will have more chances to sell to your customers in the future, since you know they will be interested in your blog’s niche. Moreover, if your initial product or service was of a high quality, they will be excited to see that you are offering a new product or service because they will come to expect great things from you.

This mailing list can generate a lot of extra money for you in the future by driving return traffic to your blog for months and years to come if you use a regular newsletter. What’s more is that you’ll be able to break up your newsletter into different demographics, which allows you to market to your repeat customers more efficiently. With the vertical business model for your blog, you not only make more money and have more control over what you’re promoting, but you’re able to build closer relationships with your customers over time instead of giving that away to the owner of whatever affiliate product or service you’re promoting.

Everyone that has ever used the Internet can honestly tell you they have seen the banner ads that state you can make money online completing online surveys. These companies promise that you can replace your income and work from home just by giving your opinion. It sounds too good to be true, so most people ignore the advertisement. However, there is a lot of money that can be made in this manner if you know the secrets to success.

1. Quantity Matters. You are not going to make a large income by completing one or two surveys each day. You must complete 20 or more each day to make a decent living at this type of profession. This may sound like a lot, but it really is not. Some surveys only take a minute or two to complete. Just keep in mind that each survey you complete is more money in the bank. To qualify for this many survey offers coming to you each day, you will need to register with several online survey companies. The more companies you are registered with, the more money you will generate.




2. Auto-Fill. There are programs available that will automatically fill in information for you on the surveys. This is for demographic purposes only, all opinions must be registered manually. These programs can be found for free on the Internet and will reduce the amount of time needed to complete each survey. When you consider tip #1 requires you to fill out several a day, this reduction in time will boost your income.




3. Social Networking. This is very important when you first begin to prepare paid surveys. You will want to connect with other people that do this for a living. This provides you with a community ties that can help you establish your career. This is a great way to find out about new programs, high paying sites and which sites to avoid. Never pay to join a survey site or a community. Survey sites do not require you to pay to belong if they are legitimate and there are many free communities available for your use.




4. Take It Serious. If you really wish to generate an income in this manner you must take the opportunity serious. When you receive an email that requests your participation, do so immediately. Forgetting to complete surveys or ignoring requests hurts your income level.




5. Remain Truthful. Corporations rely on this form of market research to develop their product lines. This information is so valuable that they are willing to pay someone to collect it, and someone to provide the data. If you are not honest with the answers the survey is tainted. If surveys begin to show signs of dishonesty, companies will look for other methods of data gathering for their market research. This will cut off your income completely. Always give your honest opinion, even if it is bad news for the corporation.

If the idea of owning your own business without needing to purchase or house inventory or maintain expensive office equipment sounds appealing, affiliate marketing may be perfect for you. Affiliate marketers promote their own or other’s products on their own websites or blogs. They drive traffic to their site through pay-per-click advertising or article marketing and can earn a very generous annual salary. Here are some important guidelines to consider that will help you earn money online with affiliate marketing.

1. If you are interested in earning money quickly as an affiliate marketer, pay-per-click advertising is your best bet. With pay-per-click, you use your own money to fund advertising campaigns on click-thru advertisements strategically placed on your blog or website. Each time a visitor clicks on your ad that highlights a product or service, you are paid a percentage based on whether or not they purchase the item. Each click costs money, and you set the amount of money earned and paid for each click. If you are not careful, you can lose a lot of money very quickly if you are not educated fully on pay-per-click advertising. There are many free e-courses and low-cost communities that can teach you how to effectively start and maintain successful pay-per-click advertising campaigns. Look for companies that offer video and written tutorials and step-by-step courses and strategies to learning the trade.
2. If you are interested in affiliate marketing as a side business, or have the time to commit to growing your business slowly, article marketing may be more beneficial. With article marketing, you do not have to pay any money to drive traffic to your website. Article marketing involves creating keyword-rich blog posts and articles that are submitted to article submissions websites. These websites provide a free platform to “soft sell” your product or service with the intent on having visitors read your article and click through to your website and purchase the item or service. Article marketing is very effective, but it can take some time to get your articles highly ranked in the search engines and earning consistent income. The more articles you are able to submit on any given day, the more money you make and the faster you will earn it. Free e-courses on article marketing are available on the internet and will help you select a profitable niche and teach you how to write effective sales articles. If you do not like writing, you can always outsource your articles to freelance writers for a small fee per article.
3. Some affiliate marketers choose to market themselves on social networking websites or through community forums that cater to their business model’s area of interest. Creating a free account and frequently posting or contributing to these sites can yield big profits. Most of these sites allow you to add what is known as a signature or byline. This signature will appear each time you create a post, respond to a thread, or leave a comment. The signature can contain catchy slogans, colorful lettering, and link directly to your website, affiliate product, or blog. By contributing relevant conversation and insightful information, you can become a trusted member of the community, develop friendships, and make money all at the same time.

As an affiliate marketer, it is not necessarily important to choose to sell something that you enjoy, although it does help. The most important key to earning money online as an affiliate marketer is to choose to sell a product or service that is in demand; if it happens to align with your personal beliefs or interests, it will be even more enjoyable. Start small and work with one product or service at a time. There are many websites online that serve as a “hub” for popular virtual products and services. E-books, webinar courses, weight loss products, money-making opportunities, financial products, and relationship services are very popular for affiliate marketers. The more targeted your niche product or service, the more money you stand to make.

For example, choosing to sell a product on “training your dog,” is going to be less profitable than selling a product that will help “potty train your Yorkshire Terrier.” The more targeted the results and more keywords you can combine, the less competition you have; less internet results means more money in your pocket.

There is a definite learning curve with affiliate marketing. Unlike some other online jobs, it can take some time to earn money as an affiliate marketer. If you commit the necessary time, energy, and effort into growing your affiliate marketing business, you will create an empire of unlimited potential and earnings for yourself for many years to come. Article marketing, especially, affords the opportunity to earn residual income for many years, even when you are not actively working or generating articles.

As a blogger looking to make money online, you have to realize that what you’re dealing with is a long-term business. You can’t create a massively profitable blog in a day, so everything you do should be focused on the long run. When it comes to building exposure for your blog, you have to focus on methods that will bring interested visitors to read your content for months and years to come. Once your blog has lasting exposure, you’ll receive an increasing number of visitors over time from your promotional efforts. If you monetize well, this increased number of visitors will directly correlate to an increased earning rate over time. To help you get more visitors in the long run for your blog, here we’re going to look at the best mindset you can have when doing promotional activities.

The Media Syndication Mindset

Exposure for your blog will always come in the form of some kind of media. When you expand your repertoire to include a wide range of media outlets, then you drastically increase the size of the audience that will be exposed to your blog. This simple fact leads us to consider an extremely effective mindset that you can use as a tool for thinking about how to promote your blog.

Here is how this mindset works. Each time you produce a piece of content of any type for the purpose of promoting your blog, you should consider every possible media outlet that you can use to communicate. What follows is a useful example of applying this mindset that you can start using today with a minimal amount of fuss.

An Article Submission Example

A common form of promoting a blog is by submitting articles to article directories. You can hire people to submit a single article to thousands of directories for a small fee, and this can build a bit of lasting traffic and exposure for your blog. However, you can do better than this if you apply the mindset we’ve discussed. What other media outlets could you use to share the content of this article?

One idea would be to create a short video of someone reading your article to the viewer, and then submit this video to a number of video sites like YouTube and DailyMotion. If you are interested in thinking about strategy in terms of how to make this video the most effective, you would start by considering the demographic you want to reach. For example, if you were trying to reach males of age 18 to 25 from the United States, then you should probably consider recruiting an attractive young woman to be in your short video.

Another idea would be to upload the article in a PDF file and distribute it to PDF submission sites and software directories. There are many submission programs available like Robosoft and Promosoft that have a 30-day trial. These programs will submit your PDF file to hundreds of shareware, ebook and PDF directories where your blog will get even more exposure.

Keeping Mindset First

The above example of using an article that you would submit to article directories is a good case to look at because so many people use article directories as a primary source of promoting their blogs. However, it’s important to remember that this is just a single example of this mindset applied to a common task. What you have to do is maximize your exposure by looking at all of your offsite content and figuring out how to get each individual piece of content out to people using as many different media outlets as possible. With a little bit of extra work, you can easily multiply your blog’s exposure by a factor of three or four without having to create any extra content in the process.