Most people who aren’t involved in making money with a blog assume there isn’t much work to it. Many people assume that somehow the act of posting content in a blog pays you money if you know how to work some sort of system. Instead, reality shows us that a blogger has to create content, work to promote the blog, perform special search engine optimization tasks, and manage the finances of the blog. All of these tasks require different skill sets, and you could spend a lifetime trying to become a world-class expert in any one of these areas. A more efficient way of managing all of these tasks that can save you time and money is to take an organic approach to everything you do as a blogger.
The Organic Process
The opposite of an organic process is a mechanical one. A mechanical process involves personally performing each individual task that needs to be done in order to reach a certain outcome. While a mechanical approach works well for some tasks, an organic approach is often more efficient over the long run. An organic process is when you create the conditions for growth and then let the conditions you’ve created dictate the actual growing.
A great example of this is a farmer who creates the conditions for his or her crops to grow. The farmer doesn’t make the plants grow in a mechanical fashion because that’s impossible. Instead, the farmer creates a set of conditions that will allow the actual process of growth to happen on its own. To apply this concept to blogging, we have to figure out ways to make growth happen on its own in various areas.
Organic Content
How can content possibly be created organically without automated processes? One answer lies in the comment systems that are available for all of the major blogging platforms. If you encourage user interaction and discussion in your blog posts, then your readers will be more likely to start lengthy discussions in the comments sections of your blog. This content will be related to your blog’s industry or niche simply because it will be a discussion of concepts and ideas presented in your blog posts. The search engines will absolutely love this high-quality content and boost your rankings as a result. In this way, you can create the conditions for organic content to grow.
Organic Search Engine Optimization
One of the most important parts of search engine optimization for blogs is getting links back from related websites. If you can create a situation where backlinks are being built organically, then you will receive big boosts to your search engine rankings over time. These boosts translate directly to more readers and bigger profits. While the classic answer to the organic links problem is to create content that people want to link back to, this idea by itself is fairly boring and not particularly useful. However, there are ways to spin this idea by making it easy for people to link back to your content using social bookmarking widgets, integration with social networking sites, and simple pieces of HTML that users can copy and paste into their blogs to link back to your material.
The Organic Mindset
By laying the groundwork and putting in some extra effort when you’re creating your content and providing ways for your users to share your content, you won’t get much of a reward in the short term. However, if you have a mindset geared towards creating organic processes, then you’ll be a step ahead of the competition in terms of long term growth, and this is how you make it as a blogger.